SAQA ID: 57638
Duration: 1 year
Credits: 120
R 99, 980.00
Candidates who have attempted matric/Grade 12 or reached the age of 23 before or during the first year of registration may be considered for admission.
Work experience may also be considered.
Our fully online BA Honours in Digital Marketing prepares students for in-demand careers in the digital marketing and communications industry.
This programme is ideal for graduates or professionals who want to specialise in areas like digital advertising, social media marketing, brand management, analytics, and consumer engagement. Students will learn to develop effective digital marketing plans, master digital marketing methods, and execute successful digital marketing campaigns tailored to today’s digital landscape.
With a strong focus on research, critical thinking, and innovative problem-solving, this programme not only prepares students to excel in the workplace but also enables them to pursue further academic opportunities. Delivered via distance learning, it offers flexibility for working professionals while maintaining the depth the aaa School of Advertising is known for.
Graduates leave with the skills, knowledge, and confidence to take their careers to the next level.
Semester 1
Elective modules, choose one:
Semester 2
Elective modules, choose one: