SAQA ID: 101940
Duration: 3 years
Credits: 360
R102 990 – First Year.
Work experience may also be considered.
Marketing is the practice of communicating, executing and facilitating an exchange of goods or services between companies and individuals and their customers.
AAA School’s Faculty of Marketing Communication gives students a number of possible careers that are challenging and rewarding.
This programme is designed for people who want to pursue a career in the marketing and communications industry and enter the industry being work-ready.
It is a knowledge based skills development programme of relevance to the industry, aimed at achieving the required competency for further workplace training or academic advancement.
In addition to providing fundamental discipline-specific knowledge, this programme will contribute to further developing life and employment skills, which can ensure that the students are ‘work ready’ and easily employable.
•Business Communication
•Marketing Management
•Business Management
•Information Systems
•Popular Culture and Ethics
•Basic Numeracy or Marketing
•Academic Literacy
•Marketing Communication
•Marketing Management
•Consumer Behaviour
•Digital Marketing
•Marketing Research
•Business Management
•Digital Marketing
•Brand Management
•Account Management
•Marketing Management
•Work Integrated Learning
•Media Planning and Buying
•Brand manager
•Strategic account manager
•Client service
•Media manager
•Marketing manager
•Digital media marketer