CT 021 422 1800 JHB 011 781 2772
Duration: 10 Sessions
Start date: 01 October 2018, Mondays and Thursdays
Who should attend this course:
This course is ideal for traditional graphic designers, DTP artists and art directors in training, who want to learn more about the digital side of brand communication.
A basic graphic design diploma/certificate/training as well as basic understanding of Adobe Photoshop, InDesign, and Illustrator is required, as it will assist when executing the briefs in this course.
Designing for digital media requires a different approach to traditional advertising, as well as an astute understanding of the demanding online user. This course recognises these shifts in digital communication, while maintaining a focus on the fundamental principles of art direction. It provides insights and techniques on how to think strategically and design conceptually for a range of digital media platforms.
For more information or to enrol contact:
SANDTON CAMPUS AAA House, The Braes Office Park, cnr William Nicol Drive, Bryanston
CAPE TOWN CAMPUS AAA House, 112 Long Street, Cape Town
2. Trends in digital communication
3. Digital consumers and users
4. Conceptual thinking processes
5. Understanding the role of various digital media platforms
6. Designing for websites
7. Designing for mobile
8. Understanding the role of UX and UI design
9. Designing for social media
Upon completion of this course, you will:
*In the case of insufficient registrations, or other unforeseen circumstances, the AAA School of Advertising reserves the right, at any time, to either postpone or cancel any Short Learning Programme.
Call 011 781 2772
Cape Town campus
6th Floor, AAA House, 112 Long Street, 8001
021 422 1800
ACA House, The Braes Office Park, cnr William Nicol Dr & Bryanston Dr, Bryanston