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joburg creative short courses

1st and 2nd semesters

Choose to refresh your knowledge, sharpen your creative tools, and find new inspiration.

Click on the course names for more information.

 

  • principles of graphic design

    Level: Introductory

    Duration: 38 Lectures

    Lecturers: Margie Backhouse and Candice Masson

    Cost: R14 385

    Deposit: R7 195

    1st semester: 25 January – 21 June 2017

    Monday and Wednesday evenings 17h30 – 20h30

    2nd semester: 26 July – 29 November 2017

    Monday and Wednesday evenings 17h30 – 20h30

     

    why this course?

    This course is ideal for creative thinkers who feel they have a talent for visual ideas, or possibly producing layout and design projects and wish to understand the basic principles of design better, and how to improve design solutions.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    After completing this course you will understand:

    • The basic principles of design projects
    • Adobe InDesign and Adobe Illustrator
    • How to develop a portfolio of 5 projects covering layout, poster, identity, editorial and packaging design

     

    career possibilities:

    • In house design work for those in PR and marketing companies
    • Marketers with creative talent who want to expand their skills
    • A position in the print industry
    • Creative people with ambitions of getting into the design and advertising industry
  • adobe after effects cc for film special effects and post production

    Level: Intermediate

    Duration: 16 Lectures

    Lecturer: Vernon Joyce

    Cost: R9 345

    Deposit: R4 675

    1st semester: 04 February – 10 June 2017

    Saturday mornings 09h00 – 12h00

    2nd semester: 29 July – 11 November 2017

    Saturday mornings 09h00 – 12h00

     

    why this course?

    This course aims to teach you practical special effects and postproduction while referencing and analysing real world projects from famous films, series and animations.

     

    how to get in:

    • Understanding of Mac OSX and computers are essential.
    • Understanding of editing programs or other Adobe products are a bonus.

     

    course outcomes:

    Upon completion of this course, you will:

    • Understand the functioning of a postproduction company or animation studio while practicing the skills necessary to do motion graphics by completing your own motion graphics project
    • Become au-fait with projects from conception (storyboarding, asset generation with Adobe Photoshop and Adobe Illustrator), to execution (sound effects with Adobe Encore and editing with Adobe Premier Pro)

     

    career possibilities

    This course will up-skill your abilities. You will be able to practice as a Motion Graphics Artist, 2D Animator, Post Production Artist, Visual and Special Effects Artist, or a General Animator

  • art direction – module 1

    Level: Introductory

    Duration: 9 Lectures

    Lecturer: Mike Lanesman

    Cost: R5 145

    Deposit: R2 575

    1st semester: 23 March – 04 May 2017

    Tuesday and Thursday evenings 17h30 – 20h30

    2nd semester: 09 May – 06 June 2017

    Tuesday and Thursday evenings 17h30 – 20h30

     

    why this course?

    This course is entry level for persons wishing to become Art Directors. The first module covers computer training in Adobe Photoshop and InDesign CC. Anyone competent in using these programmes need only register for the second module.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    Upon completion of this module, you would have covered basic computer training in Adobe Photoshop and InDesign CC

     

    career possibilities

    If you’re interested in preparing yourself for a career as an Art Director this is the first step in the process.

     

  • art direction – module 2

    Level: Intermediate

    Duration: 24 Lectures

    Lecturers: Clive Loxton and Felix Calitz

    Cost: R9 555

    Deposit: R4 780

    1st semester: 05 June – 29 July 2017

    Monday and Thursday evenings 17h30 – 20h30 and the odd Saturday mornings 09h00 – 13h00

    2nd semester: 03 August – 24 October 2017

    Monday and Thursday evenings 17h30 – 20h30 and the odd

    Saturday mornings 09h00 – 13h00

     

    why this course?

    This course is entry level for persons wishing to become Art Directors. The second module covers both the theory and practical elements of art direction.

     

    how to get in:

    You need working knowledge of Adobe InDesign, Illustrator and Photoshop.

     

    course outcomes:

    Upon completion of this course, you will:

    • Become familiar with the theoretical elements and principles of Art Direction
    • Develop your conceptual skills to think creatively in a focused competitive manner that the contemporary advertising demands
    • Work on specific product briefs in the same way as art directors do in an advertising agency
    • Understand the role of the art director, have learned the craft and processes that are involved in executing an advertisement

     

    career possibilities:

    If you’re interested in preparing yourself for a career as an Art Director this is the first step preparing a portfolio of work. You will have five projects in it but a normal portfolio has at least twice the number of projects that’s why we introduced the 3rd Module.

  • art direction – module 3

    Level: Advanced

    Duration: 24 Lectures

    Lecturers: Clive Loxton and Felix Calitz

    Cost: R9 555

    Deposit: R4 780

    1st semester: 15 May – 8 July 2017

    Monday and Thursday evenings 17h30 – 20h30 and the odd Saturday mornings 09h00 – 13h00

    2nd semester: 03 August – 24 October 2017

    Monday and Thursday evenings 17h30 – 20h30 and the odd

    Saturday mornings 09h00 – 13h00

     

    why this course?

    This module deals with more advanced briefs to be added to a portfolio.

     

    how to get in:

    You need a portfolio of work and a working knowledge of Adobe InDesign, Illustrator and Photoshop.

     

    course outcomes:

    On completion of this module you will have 5 projects of an advanced nature to add to your existing portfolio.

     

    career opportunities:

    Upon completion of this module, students will be able to demonstrate that they have sufficient experience (by way of their portfolios) to be considered for positions in the industry.

  • copywriting module 1 – copywriting for advertising media

    Level: Intermediate

    Duration: 22 Lectures

    Lecturer: Wanda Smit

    Cost: R12 980

    Deposit: R6 490

    1st semester: 28 March – 22 June 2017

    Tuesday and Thursday evenings 17h30 – 20h30

    Every second Saturday 09h00 – 12h00

    2nd semester: 01 August – 12 October 2017

    Tuesday and Thursday evenings 17h30 – 20h30 and the odd Saturday mornings 09h00 – 12h00

     

    why this course?

    This course is aimed at improving your understanding of the copywriting process. You will see how Big Ideas evolve, based on Creative Briefs, and you will learn how to translate those ideas into various media, including TV, radio, print, brochures, direct mail and finally, alternative media. It’s a hands-on course where you practice your copywriting skills with ongoing feedback from your lecturer. You will also get the opportunity to direct and record a radio commercial for inclusion in your portfolio.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    Upon completion of this course, you will:

    Understand what it takes to conceptualise a Big Idea

    Be able to write TV and radio scripts as well as print ads, brochures and direct mail pieces

    Be able to apply your Big Idea thinking to alternative media channels.

     

    career possibilities:

    This course is perfect for those who want a second feather in their cap, i.e. Art Directors who would like to improve their copywriting skills. It is also ideal for managers who have to evaluate copy, giving them a better understanding of the copywriting process. The course could also pave the way to freelance copywriting opportunities.

     

  • copywriting module 2 – copywriting for the digital world

    Level: Introductory

    Duration: 16 Lectures

    Lecturer: Elane Vrey

    Cost: R5 520

    Deposit: R2 760

    1st semester: 27 June – 13 July 2017

    Tuesday and Thursday evenings 17h30 – 20h30 and the odd Saturday mornings 09h00 – 12h00

    2nd semester: 17 October – 07 November 2017

    Tuesday and Thursday evenings 17h30 – 20h30 and the odd Saturday mornings 09h00 – 12h00

     

    why this course?

    The way we consume online media is completely different to the way we read conventional copy. This course will show you how to adapt your existing copywriting skills to cater for this new, impatient target audience, whilst never compromising on the fundamental principles of advertising. Relevant case studies will be discussed and practical writing projects will have to be completed

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    Upon completion of this course, you will:

    • Understand the difference between conventional copywriting and digital copywriting
    • Understand the principles of writing copy for websites, social media, emails, blogs, online ads and mobile ads.

     

    career possibilities:

    This course is ideal for traditional copywriters who want to up-skill their abilities to include digital writing. Students with no prior copywriting experience will be able to apply for junior digital writer positions.

     

  • advanced illustration

    Level: Advanced

    Duration: 38 Lectures

    Lecturer: Mzwandile Buthelezi

    Cost: R14 385

    Deposit: R7 195

    1st semester: 07 February – 04 June 2017

    Tuesday and Thursday evenings 17h30 – 20h30

    2nd semester: 01 August – 30 November 2017

    Tuesday and Thursday evenings 17h30 – 20h30

     

    why this course?

    The course is designed for illustrators looking to expand their portfolios and gain in-depth knowledge of modern illustration. It may also appeal to Graphic Designers and Art directors who do their own illustration for executions.

     

    how to get in:

    To do this course you have to be comfortable working with Adobe’s Photoshop and Illustrator software on Apple Mac.

     

    course outcomes:

    Upon completion of this course, you will have gained practical experience in turning hand-drawn illustrations into a sophisticated means of communication by exploring visual storytelling as you develop a particular style of your own while working in a variety of mediums.

     

    career possibilities:

    If you’re good enough this could lead to a career as an illustrator freelancing for Ad Agencies, Design Houses and Publishers

     

     

  • creative writing – a writer’s tool kit

    Level: Introductory

    Duration: 7 Lectures

    Lecturer: Harry Kalmer

    Cost: R2 835

    Deposit: R1 420

    1st semester: 15 May – 8 July 2017

    Monday evenings 17h30 – 20h30

    2nd semester: 12 August – 14 October 2017

    Monday evenings 17h30 – 20h30

     

    why this course?

    Books don’t write themselves. You have to sit down and do it. This course will show you how to tell the story you want to tell; it doesn’t matter if it is a novel, short stories or non-fiction.

     

    how to get in:

    Register with our Part-time Registrar – see details below

     

    course outcomes:

    Upon completion of this course, you will:

    • Have learned a basic set of rules and acquired fundamental tools and skills that will enable you to tell your story effectively.
    • Appreciate the importance of structure in creative writing, know what it takes to make your reader continue reading and understand which elements contribute to tell a good story.

     

    career possibilities:

    Publishing is one of the few growth areas in the creative industries. This course will point you in the right direction and introduce you to opportunities in both traditional and online publishing.

  • design for digital media

    Level: Intermediate

    Duration: 38 Lectures

    Lecturer: Nicholas Nesbitt

    Cost: R14 385

    Deposit: R7 195

    1st semester: 02 February – 29 June 2017

    Tuesday and Thursday evenings 17h30 – 20h30

    2nd semester: 25 July – 30 November 2017

    Tuesday and Thursday evenings 17h30 – 20h30

     

    why this course?

    This course aims to turn a solid graphic designer into an industry-ready digital design professional. The course will cover the underlying principles of designing for interaction and behaviour. It will teach specific processes and methods to achieve finished work, and grant a concrete understanding of the ever-changing channels and mediums in which digital design lives.

     

    how to get in:

    You need working knowledge of Adobe InDesign, Illustrator and Photoshop

     

    course outcome:

    Applications of digital design can be seen in websites and mobile applications, magazine ads, video games, software design, outdoor advertising and anywhere else design meets interaction.

     

    career possibilities:

    All Graphic Designers and Art Directors need to be proficient in this module as they work more and more in the digital world. Up skill and demand a high salary.

  • advanced graphic design

    Level: Advanced

    Duration: 38 Lectures

    Lecturers: Candice Masson and Sandra Bissell

    Cost: R14 385

    Deposit: R7 195

    1st semester: 23 January – 19 June 2017

    Monday and Wednesday evenings 17h30 – 20h30

    2nd semester: 31 July – 29 November 2017

    Monday and Wednesday evenings 17h30 – 20h30

     

    why this course?

    This course is ideal for young graphic designers looking to expand their portfolios and gain in-depth knowledge of graphic design. Designers come into this course with a working knowledge of Adobe software, as no software training is given. The briefs are in-depth allowing for a creative, comprehensive portfolio to be produced.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    After completing this course you should be able to:

    • Unpack complicated design briefs and solve these creatively using a variety of channels best suited to your design concept
    • Produce an advanced slick, professional portfolio to take with you into the design world.

     

    career possibilities:

    All Graphic Designers need a portfolio of work to get into the industry. This course gives you the ability to:

    • Improve and add more advanced work to an existing portfolio.
    • Improve your conceptual thinking.
  • adobe photoshop cc

    Level: Introductory

    Duration: 8 Lectures

    Lecturer: Mike Lanesman

    Cost: R4 250

    Deposit: R2 125

    1st semester: to commence in June

    Tuesday and Thursday evenings 17h30 – 20h30

    2nd semester: 15 August – 07 September 2017

    Tuesday and Thursday evenings 17h30 – 20h30

     

    why this course?

    This course is aimed at those with no experience in Photoshop and covers the essentials of Adobe Creative Cloud Sharing and collaborating your work using Behance, Adobe Cloud Storage and uploading and synching your files, using Typekit and the Creative Cloud Market.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    Upon completion of this module, you will:

    • Know how to create or edit photographic material,
    • Enhance and format photos
    • Bring out the very best in every photograph,
    • Cut images out of backgrounds,
    • Create collages and learn the latest Photoshop features

     

    career possibilities:

    All Graphic Designers, Art Directors and Photographers need to be proficient in this module.

     

  • adobe indesign cc

    Level: Introductory

    Duration: 8 Lectures

    Lecturer: Mike Lanesman

    Cost: R4 250

    Deposit: R2 125

    1st semester: 01 June – 27 June 2017

    Tuesday and Thursday evenings 17h30 – 20h30

    2nd semester: 28 September – 24 October 2017

    Tuesday and Thursday evenings 17h30 – 20h30

     

    why this course?

    InDesign is a page layout programme that can be used for ads, brochures, stationery and books. This introductory module covers the essentials of using the Adobe Creative Cloud. New features like Liquid Layouts, Content Collector Tool and Digital Publishing in InDesign are covered.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    • Know how to format text and studied the principles of typography as used in books, magazines and ads.
    • Be able to design a basic set of stationery, a small food menu and print ads during the course.

     

    career possibilities:

    All Graphic Designers and art Directors need to be proficient in InDesign

     

  • adobe illustrator cc

    Level: Introductory

    Duration: 8 Lectures

    Lecturer: Mike Lanesman

    Cost: R4 250

    Deposit: R2 125

    1st semester: 02 May – 23 May 2017

    Tuesday and Thursday evenings 17h30 – 20h30

    2nd semester: 06 June – 29 June 2017

    Tuesday and Thursday evenings 17h30 – 20h30

     

    why this course?

    Start from scratch with Illustrator. Learn how to use it for artwork, logos, shapes and vector illustrations. Discover exciting features like the new Appearance Panel, Improved Artboards Panel, New Gradient Strokes, New Pattern creation and graphs and patterns and the iPad app Adobe Ideas that interfaces with Illustrator.

     

    how to get in:

    Register with our Part-time Registrar – see details below.

     

    course outcomes:

    • Have the knowledge to produce slick artwork. Create company logos and other marketing material.
    • Turn drawings into rendered illustrations.

     

    career opportunities:

    All Graphic Designers, Art Directors need to be proficient in this module.

     

  • digital design and coding for mobile, tablet & desktop

    Level: Intermediate

    Duration: 15 Lectures

    Lecturer: Nicholas Nesbitt

    Cost: R9 345

    Deposit: R4 675

    1st semester: 03 May – 21 June 2017

    Monday and Wednesday evenings 17h30 – 20h30

    2nd semester: 24 July – 13 September 2017

    Monday and Wednesday evenings 17h30 – 20h30

     

    why this course?

    This course has been specifically designed to enable you to master the essentials to design, build and manage professional websites. It will also assist you to create content for mobile, tablet and desktop devices.

     

    how to get in:

    You need working knowledge of Adobe InDesign, Illustrator and Photoshop.

     

    course outcomes:

    • Understand HTML and CSS coding in Adobe Dreamweaver, as well as less code intensive programs like Adobe Muse or Adobe Edge Reflow
    • Master web animation using CSS3 as well as dive into Adobe Edge Animate

     

    career possibilities:

    All Graphic Designers and Art Directors are doing more and more animated projects for screen- based digital media. This course will up-skill your abilities. Make you more valuable as an employee and hopefully allow you to demand a higher salary

  • the art of tv and digital production

    Level: Intermediate

    Duration: 23 Lectures

    Lecturer: Wendy Leissner-Machanik

    Cost: R12 390

    Deposit: R6 195

    1st semester: 03 April – 05 July 2017

    Monday and Wednesday evenings 17h30 – 20h30

    2nd semester: 14 August – 01 November 2017

    Monday and Wednesday evenings 17h30 – 20h30

     

    why this course?

    This course has been specifically designed to enable you to learn about Production in all of its many facets. It will provide valuable insight into the highly complex field of Production and students will be given many opportunities to apply their skills under the close guidance of industry experts.

     

    how to get in:

    You should have some knowledge of TV and Digital Production to get the most out of the course. But it is not essential.

     

    course outcomes:

    The course covers 23 topics which focus on budget, animation and special effects, film, music, digital space, visits to film sets, production facilities and much more. Everything that you need to know about being a Producer is covered in this intense Production course.

     

    career possibilities:

    Up skill if you’re a junior/assistant producer. Or if you’re in a creative team this course will help you get the best out of your TV Producers.

  • social media communications management

    Level: Introductory

    Duration: 12 Lectures

    Lecturer: Wade Mouton

    Cost: R5 670

    Deposit: R2 835

    1st semester: TBC

    Thursday evenings 17h30 – 20h30

    2nd semester: 07 September – 23 November 2017

    Thursday evenings 17h30 – 20h30

     

    why this course?

    Social media communications management covers the insight and strategy based communications needed in social media. The course covers everything from the basics like choosing the correct platform for your brand, to the more complicated subjects like creating a response matrix. The course is perfect for anyone interested in online reputation management, or anyone involved in managing the social profile of a brand, be it a company or a personal project. The course will include two exams and a two projects, covering the applied learnings in the course.

     

    how to get in:

    Register with our Part-time Registrar – see details below

     

    course outcomes:

    On completion of the course you will understand:

    • Introduction to digital marketing
    • Social Media marketing and platform fundamentals
    • Setting, and measurement of, key performance indicators
    • Principles of content marketing and creative executions
    • Principles of content and engagement strategy
    • Social and digital auditing and analysis
    • Understanding and implementation of the digital media model
    • Engagement and online reputation management fundamentals
    • Introduction to media buying and strategy
    • Introduction to social media psychology and advanced techniques
    • Developing a social media strategy
    • Practical application of learnings

     

    career possibilities:

    Social media communications management is a fast developing field. If you’re already involved in it up your skills from a recognised industry expert. Make yourself more valuable to your employer and hopefully earn a bigger salary. If you want to get into this field this is the course to set you on your path.

  • adobe indesign’s digital publishing suite cc

    Level: Introductory

    Duration: 8 Lectures

    Lecturer: Alfonso Ramirez

    Cost: R5 145

    Deposit: R2 575

    1st semester: 06 May – 24 June 2017

    Saturday mornings 09h00 – 12h00

    2nd semester: 29 July – 17 September 2017

    Saturday mornings 09h00 – 12h00

     

    why this course?

    This course is ideal for creatives and designers who have experience in InDesign CS5.5 and 6.0. You will explore InDesign’s new interactive rich media features, which will allow you to take advantage of Adobe Acrobat Professional and its infinite possibilities. Take your design project to the interactive PDF world, presenting you with new ways to express your creativity.

     

    how to get in:

    Learners should be proficient in the use of an Apple Mac and Adobe InDesign

     

    course outcomes:

    • Understand the tools and resources offered by InDesign to create an Interactive PDF allowing you to transform traditional and ready to print designs and layouts into interactive designs.
    • Delivery content to mobile phones, tablets and computers.

     

    career possibilities:

    This could be your first step into the Digital publishing world or up skill yourself to earn more

  • traffic/agency operations – workshop

    Level: Introductory

    Duration: 1 Day

    Lecturer: Alise Antrobus

    Cost: R2 625

    Deposit: R1 315

    1st semester: 23 June 2017

    Friday 09h00 – 16h00

    2nd semester: 13 October 2017

    Friday 09h00 – 16h00

     

    why this course?

    This workshop is designed to help you understand the inner workings of agency better, and also targets key positions like Client Service, Traffic & Production, DTP/Studio and Creatives.

     

    how to get in:

    Register with our Part-time Registrar – see details below

     

    course outcomes:

    Through participation in this workshop, you will:

    • Understand the inner workings of an agency
    • Brainstorm stressful situations and ensure you go back to your working environment ensuring open communication and finding suitable solutions with your colleagues

     

    career possibilities:

    Become a traffic specialist in an Ad agency or Design House.

  • beginner's art

    Level: Introductory

    Duration: 10 Lectures

    Lecturer: Marilyn du Toit

    Cost: R3 940

    Deposit: R1 970

    1st semester: 06 May – 8 July 2017

    Saturday mornings 09h00 – 12h00

    2nd semester: 12 August – 14 October 2017

    Saturday mornings 09h00 – 12h00

     

    why this course?

    This course is an introductory drawing and painting course and suited for any person interested in developing these new skills. Each week a new topic will be discussed relating to drawing, colour theory and the relevant methods. This course offers participants the opportunity to develop their creative side.

     

    how to get in:

    Register with our Part-time Registrar – see details below

     

    course outcome:

    Relevant projects will encourage the exploration of skills and techniques. Participants will be able to confidently approach a drawing or painting. This course will also address how to effectively communicate the mood and tone of an artwork.

     

    career possibilities:

    This course could help those who want to study Art Direction or Graphic Design.

contact

what next?

For more information about a course or to enrol contact our Johannesburg Registrar: Suvarni Achary

Tel: +27(0)11 781 2772/3

Email: suvarni@aaaschool.ac.za

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