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2018  registrations

now open - apply here

Diploma in Marketing Communications

3 year full-time / 4 year part-time
(NQF 6
)

A comprehensive diploma curriculum, designed to ensure students are 'work ready' and employable.

overview

entry requirements

The programme is aimed at individuals who would like to enter the marketing and communications industry, and be able to perform certain entry to middle level functions in marketing and communication functions.

In addition to providing fundamental discipline specific knowledge, this programme will contribute to honing study, life and employment skills, which can ensure that the students are 'work ready' and easily employable.

  • NSC with diploma endorsement
  • APS: 20
    • Passed Maths/Maths Literacy

 

Mature Age Exemption: Candidates who have attempted matric/Grade 12, reached the age of 23 before or during the first year of registration may be considered for admission. Work experience may also be considered.

modules

cost

  • Basic Numeracy for Marketing (NQF 5; Credits 20)
  • Academic Literacy (NQF 5; Credits 20)
  • Business Communication (NQF 5; Credits 20)
  • Business Management 1 (NQF 5; Credits 20)
  • Basic Computing for Marketers (NQF 5 Credits 10)
  • Marketing Management 1 (NQF 5 Credits 20)
  • Popular Culture and Ethics (NQF 5 Credits 10)
  • Principles of Consumer Behaviour (NQF 5; Credits 20)
  • Business Management 2 (NQF 6; Credits 20)
  • Marketing Management 2 (NQF 6; Credits 20)
  • Marketing Communication Principles (NQF 5; Credits 20)
  • Basic Marketing Research (NQF 5; Credits 20)
  • Marketing Management 3 (NQF 6; Credits 40)

R62,500 full settlement

electives

  • Brands and Branding (Elective) (NQF 6; Credits 20)
  • Account Management (Elective) (NQF 6; Credits 20)
  • e-Marketing (Elective) (NQF 6; Credits 20)
  • Media Planning and Buying (Elective) (NQF 6; Credits 20)

what next?

We provide you with the tools to chart an exciting career or enhance it.

● We are accredited by the International Advertising Association (IAA)
● You will learn from the best in advertising ● Enjoy one-on-one mentoring in smaller classes

students

industry insights

student work

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